Tis the season for cheese and wine pairings. Let's take a minute and give it up for the spreadable cheese, Boursin.
The spreadable Gournay cheese was invented in France by Francois Boursin in 1957. The cheesemaker opened a cheese factory in Croisy-sur-Eure, a small community nestled in northern France. In 1961 a French newspaper stated that Boursin cheese was infused with garlic. The only problem is Mr. Boursin hadn't created the flavor yet, For two years, he worked on his own original recipe inspired by "fromage frais", a traditional party dish blended that blends garlic, fresh cream, soft cheese, herbs, salt and pepper. It was in 1963 that Francois Boursin perfected his recipe and introduced Boursin Garlic & Fine Herbs to the world. BOOM!
Boursin was also the first cheese product advertised on French television in 1968. It's extremely popular in France and available in 30 countries. If you haven[t tried it, pick it up next time you are in the grocery store.